Loanio is a demo site for peer borrowing and lending. I was tasked with redesigning the layout to better reflect the goals of the site, and to enhance the design to meet modern web trends.
The existing design was evaluated in order to determine which elements worked and what needed improvement. The main goals of the site were to generate user sign ups and provide information for users to lend / borrow / co-borrow money.
Fonts were kept as sans-serif for easy readability. For colour, I reduced the number of shades from the previous design and maintained a simple flat look as it is a modern look over skeuomorphic or gradient colours. I continued to use vibrant greens as a symbol of wealth, growth, and energy.
Primary branding color
Contrast / Accent
Background / accent
Design was built to be scalable across various screen sizes including responsive tables.
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